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Avantages . Easy Magazine

The most general feminine's magazine, Avantages federates dreams and all that is accessible.
In fashion, cuisine, decoration and beauty, it gives priority to a variety of proposals and satisfies all different desires and taste.
Avantages respects women's individuality, helps them to define their priorities and fully express their personality.
Through its rich offer of essential topics and constant concern with providing information and hedonism, it boosts the personal creativity of its readers.

Identity

Date of creation : 1988
Publisher : Avantages S.A.S.
Periodicity :
mensuelle
Publication : between the 15th and 17th of the previous month
Single copy price: € 2.50
No. of issues per year: 12 +2 hs Cuisine.
Total average no. of pages per issue: 215
New Format : 21,5 x 27 cm

Commercial Positionning

The most powerful upscale women's magazine

Audience

Source : AEPM 2007/08
Total readership : 1 995 000 readers
Women's readership : 1 732 000 readers
Profile : Women's base
Age 25/49 : 48%
AB households : 42%
 
Source : Ipsos Hauts Revenus 2007
270 000 readers

Circulation

Source : OJD , DSH 2007/08
Total
paid circulation: 462,539 copies
France Paid circulation : 447,182 copies
Breakdown of circulation :
Copy price : 63%
Subscriptions : 25%

Advertising Pages

Source TNS Media Intelligence 2007
Total pages of advertising: 764 pages excluding inserts
Breakdown of Portfolio:
Beauty: 37 %
Food/Drink: 18 %

Advertising rates 2008

One Page 4-color Rate: € 27,500

CONTACTS

Administrator,
Commercial Director France and International

Véronique DEPERY-SAVARIT

Deputy Commercial Director

Tel. : 01 41 46 87 09

Advertising Director

Tel. : 01 41 46 87 36

Advertising Sales Executive
Anne Jannot
Tel.: 01 41 46 80 78

Space Option

Tel. : 01 41 46 86 01

Assistant
Isabelle BERNO
Tel. : 01 41 46 88 58 / Fax : 01 41 46 84 75

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