|
|
 |
France
|
|
Marie Claire A unique fashion magazine
As a leader in upscale women's magazines, Marie Claire anticipates the changes in women's lives. It casts a forerunner's view, without taboos, on the changing society. Marie Claire detects the latest trends, inspires and sublimates women.
In a completely new style, ever so close to the reader and modern, Marie Claire reaches out to the truest nature of women. It incites them to defend and live out their ideals in terms of love and freedom.
Marie Claire expresses all the diversity of the woman and women.
Marie Claire stands for 34 editions around the world.
Identity
Date of creation: 1954
Publisher: Marie Claire Album S.A.
Periodicity: monthly Publication: between the 15th and 17th of the previous month
Single copy price: € 2.50
No. of issues per year: 12
Total average no.of pages per issue: 336
Format: 21.5 x 27.0 cm.
Commercial Positioning
The most powerful upscale women's magazine
Audience
Source: AEPM 2007/2008 Total readership: 3,255,000 readers
Women's readership: 2,545,000 readers
Profile: Women's base
Age 25/49: 50%
AB households: 41%
Source: Ipsos FHR 2007
(French Upper Income) Women's readership: 473,000 readers, +7.5% vs FHR 2005
Very high income (Top 2%): 35%
One Page 4-color Rate: € 34,000.
Circulation
Source: OJD, DSH 2007 /08 Total Paid circulation: 484,096 copies
France Paid Circulation: 425,603 copies
Breakdown of circulation
Copy price: 72%
Subscriptions: 16%
Advertising Pages
Source TNS Media Intelligence 2007 Total pages of advertising: 1,386 pages, excluding inserts
Portfolio:
Beauty: 31%
Fashion: 35%
Food/Drink: 7%
|
CONTACTS
Administrator,
Commercial Director France and International
Véronique DEPERY-SAVARIT
Deputy Commercial Director France and International
Elisabeth BARBIER
Assistant
Tel. : 01 41 46 88 49
Advertising Director
Tel : 01 41 46 88 50
Advertising Sales Manager
Tel: 01 41 46 80 59
Advertising Sales Executive
Tel. : 01 41 46 88 27
Space Option
Tel. : 01 41 46 88 94
Space Option Assistant
Tel. : 01 41 46 85 25
Assistant
Tel. : 01 41 46 88 22 / Fax : 01 41 46 80 49
|